{"product_id":"color-wow-root-cover-up-medium-brown","title":"Color Wow Root Cover Up Medium Brown","description":"Cover up dreaded roots and regrowth quickly and easily – with no mess – for perfect results in under a minute.\u003cbr\u003e\u003cbr\u003eColor Wow Root Cover Up for platinum blonde hair not only camouflages dreaded grey roots but even covers dark regrowth instantly in lightened\/highlighted hair. Never before has dark regrowth been “lightened” without peroxide!\u003cbr\u003e\u003cbr\u003eApply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat\/taut against head and press brush down firmly into roots, starting from scalp and working out - do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.","brand":"Color Wow","offers":[{"title":"Default Title","offer_id":54465623032141,"sku":"COW022","price":23.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/8058\/9133\/files\/cow022.png?v=1785941723","url":"https:\/\/themodernman.co.uk\/products\/color-wow-root-cover-up-medium-brown","provider":"The Modern Man","version":"1.0","type":"link"}